LINE Launches “LINE Privacy Center” to Promote Transparency on the Handling of Personal Information

2021.01.28 Corporate

TOKYO January 28, 2021 – LINE Corporation ("LINE") announced today the launch of LINE Privacy Center to mark the internationally held event, Data Privacy Day*1, in order to provide additional transparency for our users on how we handle personal information.

Revamped privacy policy and the launch of LINE Privacy Center

LINE began as a messenger app in June 2011 but has grown into a communication platform that is used globally on a daily basis. As the amount and variety of data has increased together with the growth of our service, LINE believes it is more essential than ever to reinforce our commitment to securely handle this information. As a platform used by more than 167 million users across our four key markets, we have placed protecting privacy and reinforcing the security of personal information our utmost priorities.

LINE has revamped its privacy policy to mark this year’s Data Privacy Day in order to further promote transparency and provide users a more easy-to-understand way on how we handle personal data. The redesigned LINE Privacy Policy website provides a more simplified explanation of our terms and allows users to more easily find the information they need*2. 

LINE Privacy Policy:

LINE has today also launched the LINE Privacy Center alongside LINE Privacy Day. The website aims to provide users with easy-to-understand information especially on the basic elements of our privacy policy that are important to users.

LINE Privacy Center:

To provide its users with safe and secure services, LINE will continue to place great importance on protecting users' privacy and always handle data with care.


*1 Data Privacy Day: An international event that began in the U.S. and Canada in 2008 as an extension of Europe's Data Protection Day. Its theme centers on respect of privacy, safeguarding of data and enabling of trust, and aims to generate awareness and dialogue on data privacy and protection.
*2 The change to the LINE Privacy Policy statement does not alter any legal definitions.