[Global]LINE and Nintendo Agrees to Collaborate on Mobile Gaming Business

2019.02.01 Game

Announces the Release of Dr. Mario World, a New Mobile Game App


TOKYO – February 1, 2019 – LINE Corporation (“LINE”) announces that it has reached an agreement with Nintendo Co., Ltd. (“Nintendo”) to collaborate on the mobile game business. The two companies will co-develop and jointly operate a new action puzzle game featuring Dr. Mario for smart devices titled Dr. Mario World


Under its corporate mission “Closing the Distance,” LINE is dedicated to creating a world that seamlessly connects people, information, content, and services anywhere, anytime, and at the most comfortable distance. In its endeavor to realize a self-contained Smart Portal strategy, LINE offers services in a variety of fields to its 165 million monthly active users in four key markets (Japan, Taiwan, Thailand and Indonesia), where the userbase continues to expand.


Nintendo continues to introduce unique entertainment products and characters like Mario to the world, establishing itself as a globally recognized brand that represents video game culture in the home entertainment industry. In 2016, Nintendo entered the mobile games business, creating even more opportunities for consumers to engage with Nintendo IP and reaching audiences beyond its dedicated video game platform business.


In this collaboration, LINE leverages its extensive userbase accumulated over the years and real-life social graphs while Nintendo brings its world-renowned brand value as well as vast entertainment experience and know-how acquired through delivering countless entertainment contents for more than fifty years. Together, the companies will develop and release Dr. Mario World, a new mobile game app targeted to launch in Japan, US and globally in early summer of 2019. 


Together with Nintendo and LINE, NHN Entertainment, which has released and operated various online and mobile games, will take part in the development and operation of Dr. Mario World.


About Dr. Mario World

Title: Dr. Mario World

Supported devices: iOS and Android

Genre: Puzzle

Supported languages: Multiple languages including Japanese and English 

Supported regions: Initial launch in 60 countries and regions including Japan and US 

Service launch: Early summer of 2019 

Cost: Free-to-play (in-app purchases)

Operator: Nintendo

Copyright: ©2019 Nintendo Co-Developed by LINE and NHN