● LINE’s ‘Welcome Kit’ design project awarded in the Communication category
● Recognized for using outstanding design to deliver LINE’s brand identity
SEONGNAM, South Korea – February 19, 2019 – LINE Plus Corporation, the Korea-based subsidiary of LINE Corporation, announced today that it has won an iF DESIGN AWARD in the communication category. The iF Design Awards are given out annually by the world's oldest independent design institution, iF International Forum Design GmbH, in Germany.
LINE’s Welcome Kit design project was selected for its exceptional design and effectiveness in delivering the company’s brand identity. Created by the Creative Center at LINE Plus, LINE’s Welcome Kit is a package given to newcomers on their first day to help them adapt quickly to LINE. It consists of a welcoming message card, a check list, gift voucher, scheduler, desk organizer set, employee ID holder, and a stationery set.
This year’s iF DESIGN AWARD winners were chosen in seven categories from 6,375 entries and 52 nations.
More information about LINE’s Welcome Kit can be found on LINE Plus Creative Center’s blog (https://creative.line.me/ko/38 – Korean only).
About LINE Plus Corporation
LINE Plus Corporation was established in March 2013 in South Korea as a subsidiary of LINE Corporation. It supports LINE’s global business development with programmers, designers, marketers, sales personnel and PR managers from around the world working together.
About LINE Corporation
Based in Japan, LINE Corporation (NYSE:LN/TSE:3938) is dedicated to the mission of “Closing the Distance,” bringing together information, services and people. The LINE messaging app launched in June 2011 and since then has grown into a diverse, global ecosystem that includes AI technology, fintech and more.
About the iF DESIGN AWARD
For 66 years, the iF DESIGN AWARD has been recognized as an arbiter of quality for exceptional design. The iF label is renowned worldwide for outstanding design services, and the iF DESIGN AWARD is one of the most important design prizes in the world. Submissions are awarded in the following disciplines: Product, Packaging, Communication and Service Design/UX, Architecture and Interior Architecture as well as Professional Concept. All awarded entries are featured on the iF WORLD DESIGN GUIDE, in the iF design app and are displayed at the iF design exhibition Hamburg.
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